Superior Livestock Video Auction

Superior Livestock Auction hosted their video auction live on March 19 from the Superior Livestock Studio in Hudson Oaks, TX. Cattle producers sold 20,997 head of calves, yearlings and bred stock totaling 163 lots from 17 states for this offering. Strong buyer participation from several bidders throughout the auction resulted in 71 different successful buyers. Cattle were sold on contract to deliver immediately through August.

Regions 3/4/5/6 feeder steers started with strong demand until buyers’ confidence was tested because of outside pressures, ultimately leading to $5-10 lower than the last test. Feeder heifers from the same regions were also $10-15 lower. Feeder steers and heifers from Regions 1/2 were again only lightly tested and were steady to $5 lower. Regions 3/4/5/6 weaned calves and calves on cows saw decent demand at $3-8 lower. A strong bred stock offering was met with increased buyer participation and demand showing optimism in the market.