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Meat “smoothies” debut in Germany

WLJ
Sep. 11, 2017 1 minute read
Meat “smoothies” debut in Germany

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Here’s a high-protein snack with a level of convenience greater than most consumers would expect: Meat drinks. Meatingplace.com reports that a butcher in Temmels, Germany has created three chilled liquid meat products that are expected soon to hit the markets in Germany, Luxembourg, France, and Belgium. Peter Klassen’s goal has been to grind or blend the meat until it’s “fine as cocoa” and can’t be felt on the tongue. Having accomplished that, Klassen believes, he is looking to sell the first three offerings: “Butcher Beef,” “Beef Bombay,” and “Poulet Royal.” “It’s quick and healthful,” he says, “and light enough to drink just before heading to the gym.”

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