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EU limits labels on plant-based food

WLJ
Mar. 13, 2026 1 minute read
EU limits labels on plant-based food

Beyond Meat Inc.

The European Commission, the European Parliament and the Council of the European Union (EU) have agreed to new rules restricting how plant-based foods can be labeled and marketed.  

Farmers Guide reported the decision was finalized on March 5 after negotiations would prohibit the use of 31 animal-related names and cuts for plant-based alternatives.  

Terms such as “beef,” “pork,” “chicken,” “breast,” “thigh” and “bacon,” along with “steak” and “liver,” will no longer be allowed on plant-based labels. However, widely used product descriptors including “burger,” “sausage” and “nuggets” will remain permitted if clearly identified as plant-based.  

The restrictions may also apply to emerging products developed through cellular agriculture, even though those foods are not yet widely available in European markets. 

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