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Last October, the National Cattlemen’s Beef Association (NCBA) released their solution to increase price discovery in the fed cattle market: the 75% Plan. The first quarter results are in, and NCBA has determined a major trigger was tripped during the quarter. 

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The industry’s long history of organizational splits, reinventions, mergers and aliases—along with the fact that many association names sound similar—is enough to make anybody’s head spin. Even folks from other commodities agree that the beef world is complex, and so is its Checkoff.

spotlight
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USDA recently announced radio frequency identification (RFID) tags will not be mandated as the only tag option for interstate movement of cattle and bison, after reviewing public comments from a 2020 proposal. 

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National Cattlemen’s Beef Association held a virtual “Winter Reboot” convention in late February in place of its annual convention and trade show. However, do not despair, as NCBA plans to get back to regularly scheduled in-person business at the annual Cattle Industry Convention and NCBA Trade Show, now to be held Aug. 10-12, 2021 in Nashville, TN.